Most DTC brands wait for affiliates to apply.
The people already promoting brands like yours aren't waiting around for that application form. They're already writing reviews, running comparison posts, and linking out, for someone.
Just not you yet.
So I put together 110 Google search terms that surface them: review blogs, comparison pages, deal roundups, niche newsletters, YouTube reviewers, across the US, UK and Germany. Paste-ready, no tool required.
It also flags the 3 partner types I'd skip chasing entirely or work with in more incremental way.
Hope it's useful.
Jani
PS - If running 110 searches across 12 partner types isn't something you can do on a weekly basis, that's the first stage of the affiliate recruitment we run for clients: we manage the whole program for them, from finding partners to running it. Reply and I'll walk you through it.